Most leaders assume they know what’s wrong with their conversions.
They do what modern marketing teaches them to do.
And yet, nothing changes.
It’s not a failure of strategy.
The book reframes the https://jayyrik254106.digitollblog.com/41239063/your-conversion-problem-isn-t-what-you-think-it-s-not-your-strategy-not-your-data-insights-from-the-psychology-of-yes-by-arnaldo-arns-jara-why-conversion-optimization-doesn-t-work-a-better-way-to-fix-conversions-why-data-formulas-and-ta