Digital signage performance is often discussed in terms of data. Playback logs and system metrics offer technical confirmation. In real environments, audience behaviour determines effectiveness. A display can be operational, still have limited impact. Recognising the difference helps explain why some deployments succeed. when content fits attention patterns. Limits of https://andrewworkreflections.goabroadblog.com/38501821/observations-on-digital-signage-across-different-work-environments